The International Institute for Peace Through Tourism (IIPT) is most pleased to endorse The University of the West Indies (UWI) Open Campus and the Countrystyle Community Tourism Network (CCTN) Agreement signed in a formal Memorandum of Understanding (MOU) this past month at the Open Learning Centre at The UWI Mona Campus.
The agreement was signed by Pro Vice-Chancellor and Principal of The UWI Open Campus, Dr Luz Longsworth, and President of Countrystyle Community Tourism Network, Mrs. Diana McIntyre-Pike who is also President of the IIPT Caribbean. The Agreement is immediately effective for an initial period of two years.
The agreed upon partnership aims to provide organizational capacity building and individual training of its clientele in support of advancing “community development” through tourism. Through this agreement, both parties will commit to the facilitation of programmes aimed at realizing the full potential of persons in the community tourism industry, and the desirability of advancing community tourism as both a recognized academic discipline, and an effective tool for holistic, equitable and sustainable community development.
In remarks before the signing, Dr Longsworth indicated the agreement intends to create a pipeline to progress the training and wealth creation of community members throughout disparate communities in Jamaica initially and, subsequently, across the Caribbean region “as you build a nation one community at a time.” “Through this collaboration, we intend to support community tourism in innovative ways though 2 of 4 museums, innovation centres, and technology training, to add value to the tourism product within the University’s newest strategic plan to build our economies and communities”, she stated.
Mrs McIntyre-Pike highlighted the key role of community tourism in the sustainable development of a country in a holistic way, with the expansion of the CCTN’s ‘Villages as Businesses’ concept through this agreement. “We are going to work together and make this collaboration work around Jamaica and the wider Caribbean through education and training for a diverse tourism experience.”
The Open Campus and the CCTN shortly will begin the implementation of this agreement with the offer of several short training courses for community tourism entrepreneurs offered through symposia, workshops across the 11 UWI Open Campus Jamaica site locations.